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Introduction to Business Analytics 1st Edition Richardson ISBN: 9781265454340 TEST BANK

Test Bank for Introduction to Business Analytics, 1st Edition, Vernon Richardson, Marcia Watson, ISBN10: 1265454345, ISBN13: 9781265454340

Table of Contents

Chapter 1: Specify the Question: Using Business Analytics to Address Business Questions
Chapter 2: Obtain the Data: An Introduction to Business Data Sources
Chapter 3: Analyze the Data: Basic Statistics and Tools Required in Business Analytics
Chapter 4: Analyze the Data: Exploratory Business Analytics (Descriptive Analytics and Diagnostic Analytics)
Chapter 5: Analyze the Data: Confirmatory Business Analytics (Predictive Analytics and Prescriptive Analytics)

Chapter 6: Report the Results: Using Data Visualization
Chapter 7: Marketing Analytics
Chapter 8: Accounting Analytics
Chapter 9: Financial Analytics
Chapter 10: Operations Analytics

Chapter 11: Advanced Business Analytics
Chapter 12: Using the SOAR Analytics Model to Put It All Together: Three Capstone Projects

Appendix A: Excel Tutorial (Formatting, Sorting, Filtering, and Using Pivot Tables)
Appendix B: Tableau Tutorial
Appendix C: Power BI Desktop Tutorial
Appendix D: Basic Statistics Tutorial
Appendix E: Installing Excel’s Analysis ToolPak Add-In
Appendix F: Installing Excel’s Solver Add-In