The Challenge of Effective Speaking in a Digital Age 18th Edition Verderber ISBN: 9780357798782 TEST BANK

The Challenge of Effective Speaking in a Digital Age 18th Edition Verderber ISBN: 9780357798782 TEST BANK

Test Bank for The Challenge of Effective Speaking in a Digital Age, 18th Edition, Rudolph F. Verderber, Kathleen S. Verderber, Deanna Sellnow, ISBN-10: 0357798783, ISBN-13: 9780357798782

Table of Contents

Part I: ORIENTATION.
1. Foundations of Public Speaking.
2. Your First Speech.
3. Listening.

Part II: PRINCIPLES.
4. Determining an Appropriate Speech Goal.
5. Adapting to Audiences.
6. Topic Development.
7. Organizing the Speech Body.
8. The Introduction and Conclusion.
9. Presentational Aids.
10. Language and Oral Style.
11. Delivery.

Part III: INFORMATIVE AND PERSUASIVE SPEAKING.
12. Informative Speaking.
13. Persuasive Messages.
14. Persuasive Speaking.

Part IV: ADAPTING TO OTHER OCCASIONS AND FORMATS.
15. Ceremonial Speaking.
16. Group Communication and Presentations.